Good news! It only took three weeks (ack!) but the eWallet update is approved! The point of the update was to tweak a few things that cropped up after 3.0 was released. As you probably know, Apple is retesting every app under 3.0 so we wanted to make sure that there were no problems. Even the things we did fix are so minor I bet most folks never would have seen them (like a funky keyboard appearance where is popped up instead of slid up with animation.)
Oh – and since it will surely come up – yes, we have plans underway to include some of the new 3.0 OS features in eWallet. As some of you already know, I am not a fan of predicting release dates but suffice it to say there will be updates that embrace 3.0 in the future!
If you already own eWallet you can get it through the usual Application Upgrade process on your phone or in iTunes. If you don’t own eWallet yet, you definitely want to get a copy! It’s a fantastic application! You can check it out here.
There are certain marketing techniques that just scream desperation. They move the retailer from “dignified and disappointed” to “creepy stalker.” It’s something that could happen to any retailer, us included, in tough economic times. When times get tough people start tossing around all sorts of ideas, searching for something – anything – to change their fortunes. Fortunately, I like to think we’ve avoided this so far, but I ran across one painful example of this yesterday.
I’m excited to announced that we just released a new version of eWallet for BlackBerry with our good friends over at 
I’ve seen some complaints online recently about people no longer being able to buy iTunes Gift Cards to be sent by email, or that iTunes Gift Card amounts are now being limited. In fact, our account is one of the ones affected by this: our company iTunes account suddenly became unable to buy Gift Cards on iTunes. We get the message: