January 2010

The Weird World of Promos

January 25, 2010 by Ellen

It’s not the promotional calendar I got a few weeks ago that was so strange:

It was the envelope it was sent in:

We used to get a lot of strange promotional stuff in the mail, but it’s trailed off in the last few years, for which I thank the recession. That’s a sincere thanks: I don’t need - or want - cigars, bicycle shorts, melted candy or dog biscuits.

Anyway, to the senders of the calendar, it’s not the kind of thing that makes me think well of your company. But I appreciate the laugh.

CES Minus Apple Equals Showtunes

January 10, 2010 by Ellen

One thing you may not know about Marc is that he’s a really good singer.

One thing you may not know about me is that I really like musicals.

So when Marc and I decided to bet on whether Apple would exhibit at CES after announcing they were dropping MacWorld, the obvious stakes to put up were that he’d sing a few showtunes of my choosing.

Now that I’ve won (I’m pretty sure that Marc was just humoring me with the whole thing, but I’m not letting that get in the way), I’m working on my choices. I’ve got a big list of songs - my problem is narrowing them down.

But since I know that at least a few people who read this are also musicals fans, I thought I’d ask for suggestions before I make my final decision. So if you’ve got an idea for what you think would be good to have Marc perform, post it here, or reply on Twitter.

And watch this space for the final picks, as well as the release of the videos to YouTube!