I’m a stickler for privacy, so the recent furor over Pinch Media‘s analytics is really interesting to me. The debate (in a nutshell) is whether information gathered by companies like Pinch Media through iPhone applications, for the purpose of developer marketing, is spyware. I thought I’d take a second to toss in my own 2 cents on this issue.
So, for my take on the subject, read on after the jump!
I have to share a great article about the iTunes AppStore over at AppleInsider. I don’t have much to say that isn’t already covered in the article, but I will share a quote that I think highlights a very real danger:
“In some respects, the App Store has taken its place alongside YouTube, where poor taste is the defining metric,” Wolf wrote. “More ominously, it has led to a deterioration of the entire pricing structure for iPhone applications. The risk is that developers who hope to build quality applications that have a long shelf life may be discouraged from doing so because prospective development costs exceed the revenues they expect to earn on the applications. In short, this race to the bottom has the potential to degrade the overall equality of the applications sold at the App Store.”
Not only is this something Apple needs to think about, but all the other device and OS manufacturers out there should keep this in mind as they launch their own on device stores.
You can find the entire article over at AppleInsider!
Microsoft released another Windows Marketplace update a few days ago, and I’m excited to share that we were part of the announcment! As you can see from the article, we are working closely with Microsoft as they get ready for launch. I thought I’d take a second to share an insider’s perspective.
Read on for my two cents on the Marketplace! [Read more…] about Windows Marketplace News
If any casual game iPhone developers are listening I gotta rant a sec. Hey, guys! Show the clock! I play casual quick games when I have a few minutes to spare but don’t want to dig into anything too complex. If you hide the clock (the Status Bar if you want the technical name) it means I have to exit the application to see if my few minutes are up.
The Status Bar really doesn’t take up that much screen real estate, and it isn’t going to detract from your really sweet graphics. And don’t worry about whether this will limit how immersed in the game I get – I don’t play casual games for immersion – I play them for a quick bit of entertainment when I’ve got 5 minutes to kill.
And if for some reason you really, really, really can’t show the Status Bar, at the VERY least, save my state when I hop out to check the time. Besides being one of the HIG guidelines, it’s just good development. Trust me. If I lose my progress too many times because of a phone call or checking the time, the game isn’t going to have much of a lifespan on my device.
OK – my rant is complete. You can return to your casual gaming.
I’m glad Palm is giving the Pre everything they’ve got but I gotta tell you, I’m a little worried. Current estimates place the sales at around 150K units sold. Not bad, but that’s around 1/2 of what the original iPhone did in two days two years ago. (Although it’s pretty close to the Android sales numbers.) meanwhile, the SDK still isn’t out, and the hints we’ve seen of it suggests that we could face some pretty powerful development limits.
The latest announcement of a million downloads is nice and all, but considering the apps are free, that means each of the 150K users have downloaded 7 free apps. The most impressive thing about this is that Palm is actually doing a pretty darn good job of convincing the tech blog sites that this is a big deal.
To put this in perspective, Apple has over 2,700,000 downloads each DAY for the past year*. And many of these are paid apps.
It might be hard to believe but really, I DO want Palm to succeed at this. I’m just disappointed because I’m just not feeling confident that they will. I’d LOVE to see another strong handheld in the market – it’s good for business! I just feel like maybe we’re seeing more of the same problems that have plagued the company for the past few years.
There are certain marketing techniques that just scream desperation. They move the retailer from “dignified and disappointed” to “creepy stalker.” It’s something that could happen to any retailer, us included, in tough economic times. When times get tough people start tossing around all sorts of ideas, searching for something – anything – to change their fortunes. Fortunately, I like to think we’ve avoided this so far, but I ran across one painful example of this yesterday.
Read on after the jump for the whole story… [Read more…] about Desperate Marketing
